SITEMATE®: PRODUCTS WITH A PURPOSE

Just as a neatly trimmed edge often makes the difference between a beautifully manicured lawn and a scrappy-looking patch of grass, so attention to detail in perimeter fencing says much about the quality of the whole garden.

Customer fencing requirements are becoming more demanding and yet specialist tools to undertake even the most traditional fencing jobs
are rarely available. Basic generic tools result in basic generic work and, while no self-respecting fencer will ever blame their tools, they may often have cause to wonder why it is that specialist items are produced to support those in other trades and yet so rarely them.

So where does this leave today’s fencing contractor? It’s a subject close to the heart of Birkdale and especially John Abernethie, CEO of the company, and founder. Originally a fencer himself, through sheer frustration he decided to develop tools that would solve problems for other fencing contractors – products of a quality he would happily use himself.

The company’s SITEMATE®range of tools and fixings is designed specifically for fencersand not surprisingly, have been a tremendous success, supplying all major fencing merchants nationally. ‘Extensive research made us aware

of the increasing dissatisfaction fencing contractors had with thetools and fixings available’ saysJohn Abernethie, CEO of Birkdale. ‘We decided to review not only the range required but their practicality– how our offerings could make thelife of the fencing contractor better.’

Looking at the daily requirements of the fencing contractor, Birkdale realised that most tasks, such as fitting panels to posts, could be made easier for the contractor, offering better results and allowing them to use their valuable time more efficiently. By offering screws witha range of heads, sharper points,

single threads and corrosion-free alternatives a variety of tasks could be improved. ‘We didn’t want to skim over the issues in the industry, but provide solutions, therefore we offer fixings that are durable inall weathers and colour options to help with those finishing touches’,says Fenton Rowles, Birkdale Sales Director.

To view the full range ofSITEMATE® tools and fixings, visit https://www.birkdalesales.com/tools_fixings