The most successful LAMMA ever is how organisers are describing the mammoth machinery event that took place at the East of England showground in Peterborough on 18 and 19 January.
The first national agricultural show since the Brexit vote revealed an air of cautious optimism among exhibitors and visitors alike, despite the current and future uncertainty created by the UK’s decision to leave the EU.
Improved commodity prices, the one clear short-term benefit from the Brexit decision, undoubtedly helped raise the mood among the 40,000-plus visitors to the event.
As always, there was something for everyone at LAMMA, where almost 900 exhibitors hosted the most extensive array of farm machinery and equipment to be found in one location anywhere in the UK.
Many of those exhibitors commented not just on the numbers of people visiting their stands, but the quality of the conversation they were having with them, resulting in plenty of sales and strong leads across the showground.
LAMMA ’18 will take place on Wednesday 17th and Thursday 18th January 2018.